Sep 12, 2006 03:36 PM EST

It's Showtime for Apple iTunes Movies!

It's Showtime for Apple iTunes Movies!
Its Showtime! With its release of iTunes 7.0 Apple has made available the purchasing and downloading of movies directly to your ipod. The announcement comes with the revelation of newly designed hardware to play your favorite music - and now movies.

The new iPod with video hold up to 20,000 songs, 25,000 photos or up to 100 hours of video.

Starting today movies from Walt Disney, Pixar, Touchstone, Miramax will be available for download in the iTunes store. There will be 75 online today with more every week and month.  The movies will be at 640x480 resolution (almost DVD quality).

Currently the iTunes store is offering movies such as "Pirates of the Caribbean: The Curse of the Black Pearl," "Cinderella," "The Princess Diaries," "The Incredibles," "Gone In Sixty Seconds," "Toy Story," and "The Rock".

New releases and pre-orders will be $12.99 for the first week, then up to $14.99. Catalog titles will be $9.99.

Bob Iger, the CEO of the Walt Disney Company, was at the event to help promote the launch stating that "the marriage of great content and great technology...and of great user truly a killer application." 

Also, Steve Jobs demonstrated a new device coming in Q1 2007, iTV. This device will allow steaming video and music from your computer to your living room television in HDMI format.

Visit the iTunes Store to see a complete list of movies currently available to download.

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