On Friday, June 24th, the film's social media campaign; "The Fright Night Feeding Frenzy" kicks off with a chance to win a VIP trip for two to San Diego Comic-Con in partnership with Yahoo! Movies. The trip includes travel, accommodations and admittance to all "Fright Night" scheduled events. "The Fright Night Feeding Frenzy" encourages fans to use their social feeds on Facebook, Twitter and blogs to share movie content and check in to real world events to collect points. At the end of each week, the fan who has spread the frenzy the farthest wins a killer prize. Prizes are awarded weekly beginning July 1st through the film's release on Friday, August 19th. More information about the "Fright Night" Feeding Frenzy and how to join can be found at: www.welcometofrightnight.com
ABOUT THE MOVIE:
Senior Charley Brewster (Anton Yelchin) finally has it all-he's running with the popular crowd and dating the hottest girl in high school. In fact, he's so cool he's even dissing his best friend Ed (Christopher Mintz-Plasse). But trouble arrives when an intriguing stranger Jerry (Colin Farrell) moves in next door. He seems like a great guy at first, but there's something not quite right- yet no one, including Charley's mom (Toni Collette), seems to notice! After witnessing some very unusual activity, Charley comes to an unmistakable conclusion: Jerry is a vampire preying on his neighborhood. Unable to convince anyone that he's telling the truth, Charley has to find a way to get rid of the monster himself in this Craig Gillespie-helmed revamp of the comedy-horror classic.
DreamWorks Pictures' "Fright Night" is produced by Michael De Luca and Alison Rosenzweig, with screenplay written by Marti Noxon from a story by Tom Holland, based on the film "Fright Night," written by Tom Holland. "Fright Night" opens in theaters on August 19, 2011.
About Comic-Con 2011:
Comic-Con International is a nonprofit educational organization dedicated to creating awareness of, and appreciation for, comics and related popular art forms, primarily through the presentation of conventions and events that celebrate the historic and ongoing contribution of comics to art and culture. This year's annual San Diego convention runs July 21-24 at the San Diego Convention Center.