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Kraken Black Spiced Rum Unleashes a Stunning VisionQuest Collaboration

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Kraken Black Spiced Rum Unleashes a Stunning VisionQuest Collaboration
The limited-edition VisionQuest Kraken Black Spiced Rum joins two Glitch Mode Cocktails in the Marvel Television-inspired collaboration. Photo courtesy of The Kraken Rum. All Rights Reserved.

Marvel Television's VisionQuest Inspires a Limited-Edition Kraken Rum Bottle and Glitch Mode Cocktail

Some stories plunge people into complicated twists, turns, and unforeseen dangers. Tall tales based on mystical legends captivate people's imaginations. The final chapter in Disney+ Marvel Television's trilogy, VisionQuest, weaves a complicated journey, and The Kraken Black Spiced Rum has the perfect libation to pair with the story's conclusion.

The Kraken's legend has been told and retold for centuries. Whether the creature is thousands of meters under the sea or just a complicated retelling from a tired mariner, the Kraken and its tenacious tentacles engulf people's imaginations. From intrigue to fear, that beast never lets people out of its grasp.

When the Caribbean rum brand chose the Kraken as its namesake, it invoked both the imagery and the storytelling with the reference. The Kraken rum is smooth, yet bold. Similar to the creature on the bottle, it draws the drinker into its grasp and never lets go.

Over the years, the spirits brand has offered several pop culture collaborations. These special releases not only build excitement, but they also engage with new drinkers. When a brand entices a new customer, it hopes to create a repeat customer.

The VisionQuest Kraken Black Spiced Rum is a special-edition 750 ml bottle that is inspired by the Disney+ series. While the liquor is the classic spiced rum with its lingering finish, the bottle design excites Marvel fans.

Specifically, the label features a computer glitch, in reference to the series. While this design is not necessarily a portal into another dimension, it is a visually smart connection to the storytelling.

While this design is not necessarily a portal into another dimension, it is a visually smart connection to the storytelling.

In addition, the back label compounds the storytelling. From the curious font choice to the words themselves, the experience deepens. Whether or not a person's "system" adapts to become a lifelong The Kraken Rum fan depends, but Marvel fans will happily enjoy this bottle on their collector's shelf.

For people who want to sip on a specialty drink while streaming VisionQuest, Cocktail Courier offers a new The Kraken Rum and Marvel Television's VisionQuest Kit. The specialty item includes all the ingredients to make a new signature cocktail, Glitch Mode Cocktail.

The Glitch Mode Cocktail is a take on Kraken Coconut Vanilla Cold Brew. It has just enough sweetness to lure people into the experience. Then, the spicy kick keeps people energized until the final credits.

The cocktail combines cream of coconut, coconut milk, and vanilla shadow syrup with a cold brew and a floater of The Kraken Black Spiced Rum. It is vital to pour coffee and rum as a floater versus combining all the ingredients. The separation makes for a compelling visual and a layered drinking experience. A swizzle and a slow sip make this cocktail even more enjoyable. Even though the name says "glitch," there is nothing unsettling about this drink.

The specialty Cocktail Courier Kit is listed for $120, with preorders beginning October 22. The limited-edition Kraken Black Spiced Rum bottle is also available for preorder, with shipments expected to begin in November.

Before diving into Marvel Television's latest series, read Allison Rose's VisionQuest review on FlickDirect.

VisionQuest is now streaming on Disney+.


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