AMC Networks is widening its streaming footprint with the launch of All Reality, a new niche service built entirely around unscripted entertainment. Priced at $4.99 per month, All Reality will roll out as both a standalone streamer and an add-on for Prime Video customers, with AMC Networks confirming that additional distribution partners will be announced in the coming months. The move signals the company's continued commitment to specialized streaming tiers-an approach that has already produced substantial growth.
Courtney Thomasma, AMC Networks' EVP of linear and streaming products, explained the strategy in an interview, saying, "As we were looking across the marketplace, we saw a white space with reality. We were surprised to see that there hadn't been a subscription service." She added that reality TV "has been one of the most durable genres, dominating the Nielsen ratings." She noted that the company's thriving suite of streaming brands, AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK, and HIDIVE, has collectively amassed 10.4 million subscribers. According to AMC Networks, streaming revenue is expected to outpace earnings from traditional linear channels such as AMC, IFC, and WeTV in the near future.
A major part of that plan involves leveraging the company's strongest unscripted IP. AMC Networks controls several long-running reality hits, including "Love After Lockup", "The Braxtons", "Mama June", and a fresh iteration of "Bridezillas". All Reality will debut with 2,500 hours of programming largely sourced from AMC's own catalog.
"As we were looking across the marketplace, we saw a white space with reality. We were surprised to see that there hadn't been a subscription service." She added that reality TV "has been one of the most durable genres, dominating the Nielsen ratings," Thomasma said.
While platforms like Peacock, Disney+, Paramount+, and Netflix have all scored hits with high-profile dating and competition shows, those series exist within general-entertainment ecosystems rather than a dedicated reality-only hub. That, according to AMC Networks, is where All Reality sees its opportunity.
FAST (free ad-supported streaming television) channels will also be a major part of the strategy, with four curated channels launching alongside the service. AMC says reality content across FAST platforms has generated more than 10 billion minutes of viewing in the last year, making it one of its most reliable content categories.
Among the programming highlights, All Reality will offer the complete "Love After Lockup" universe -every episode and every spin-off. Nearly 1,000 hours of content not available on any other SVOD service will also be exclusive to the platform, including every season of "Growing Up Hip Hop". For the first time, "Marriage Boot Camp" will be available via a U.S. subscription-based streaming service.
New episodes of established favorites "Bridezillas" and "Mama June" will stream exclusively on All Reality, giving fans a centralized destination for fresh content from beloved franchises. Beyond unscripted staples, the streamer will also feature docu-soaps like "The Braxtons", acclaimed late-night talk series "The Graham Norton Show", and the returning anthology "True Crime Story: It Couldn't Happen Here", hosted by Hilarie Burton Morgan.
